Jennifer Lopez and Shakira will headline the 2020 Super Bowl halftime show, Pepsi confirmed on Thursday, September 26.
“Ever since I saw Diana Ross fly off into the sky at the halftime show, I dreamed of performing at the Super Bowl,” Lopez said in a statement provided by Pepsi, who sponsors the show every year. “And now it’s made even more special not only because it’s the NFL’s 100th anniversary, but also because I am performing with a fellow Latina. I can’t wait to show what us girls can do on the world’s biggest stage.”
Adds Shakira, “I’m so honored to be taking on one of the world’s biggest stages in the company of a fellow female artist to represent Latinos and Latinas from the U.S. and all over the world—and to top it off, on my birthday. This is a true American dream and we are going to bring the show of a lifetime!”
In Prisa Brand Solutions, we are wonder if this might be the most Hispanic and Latino Super Bowl ever?
Our team is getting ready for it. We have exclusive digital solutions using our owned and operated sites to help you to connect and engage with the U.S. Hispanic audience during this important event.
Contact us to know more about it: info@prisabrandsolutions.com
