Blog - Hispanic Data and Insights

PRISA Brand Solutions: One-Stop Solution for U.S. Hispanic Market

Get to know more about PRISA Brand Solutions and our capabilities to connect and engage with U.S. Hispanic Audiences. We …

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Infographic: Soccer (fútbol) consumption in Hispanics Americans

Soccer (fútbol) has long been a favorite sport among Hispanic fans. According to Nielsen: Sports viewership typically varies by race …

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Is Spanish important for your multicultural marketing plan?

According to the U.S. Census data, the number of Spanish speakers in the country has been continuously growing since 1980, …

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Tips for Planning Hispanic Media Campaigns

According to Nielsen, the ability to maximize the return of advertising investment through the use of more media channels without …

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Hispanic Moms Insights for 2021 Mother’s Day

Brands have a huge opportunity with Hispanic moms through online content. Hispanic women over-index against non-Hispanic White women by consumption …

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Why Brands Need to Acknowledge Consumers’ Cultural Backgrounds in Premium Content

Published by Adweek  There is nothing better for readers than being exposed to high-quality content that understands their cultural backgrounds. …

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